The Lucerne University of Applied Sciences and Arts stands for practical, interdisciplinary and varied training and further education in technology & architecture, business, IT, social work, design & art and music. Application-oriented research and attractive services complete the service mandate. The Lucerne University of Applied Sciences and Arts employs over 1,800 people and trains around 11,500 bachelor, master and further education students.
The Marketing & Communication department is centrally organized and positioned along the lines of training, further education and research. For the Department of Design & Art, with more than 700 students today, we are looking for you as a
(Training department, Department of Design & Art)
Your tasks
- Management of training marketing projects
- Student acquisition through awareness campaigns, continuous content marketing and other online and offline marketing measures
- Analysis and management of the customer journey. Planning, implementation and controlling of the resulting measures
- Active participation in the development and implementation of the HSLU training marketing strategy
- Advising our training managers at the Design & Art Department on strategy, planning and conception of marketing and communication needs
- Independent collaboration with colleagues from the Department of Design & Art, internal teams, external suppliers and agencies
your profile
- Completed degree (college or university)
- Proven specialist knowledge and several years of professional experience in a similar role
- High affinity to the subjects of design, film and art as well as a pronounced image competence
- A project manager who is strong in implementation and has distinctive conceptual and planning skills and at the same time enjoys implementing the defined measures
- Proven specialist knowledge, especially in the field of digital and content marketing (SEO / SEA, web analytics, email and social media marketing, storytelling)
- Experienced and open in dealing with various marketing tools (project management, topic & distribution planning, CMS, DataStudio, text and image processing programs)
- Service-oriented, happy to make contact and communicate, team-oriented, committed, reliable, flexible, curious and open to new ideas
our range
- Interesting area of responsibility in the dynamic environment of one of the leading Swiss universities
- Innovative team with a contemporary understanding of marketing and an open corporate culture
- Varied, independent, responsible and meaningful work in a motivated team
- Well developed location (close to Lucerne or Emmenbrücke train station).
For more information, please contact Sandra Guetg, Head of Marketing & Communication – Training, T 041 228 40 55.
We are looking forward for your online application.
Workplace:Luzern
Lucerne University of Applied Sciences
Werftestrasse 4
6005 Luzern
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