The badge authenticates user accounts with government ID, proactive protection, access to direct human assistance, and increased visibility and reach.
Service applicants must be 18 years old, meet minimum activity requirements, and submit a government ID that matches their profile name and image.
“Individuals can purchase a monthly subscription for US$11.99 on the web and US$14.99 on iOS and Android“, can we read in the press release.
Mark Zuckerberg, 38, said the service will help creators on Facebook and Instagram grow their presence and build community faster.
Although the service is still in the testing phase, there will be no changes for already verified accounts on the platforms.
Following in the footsteps of Twitter
The launch of this feature in November 2022 caused chaos, as many trolls used the authenticity of the purchased badge to impersonate personalities and companies. This forced the feature to be suspended before it was relaunched soon after.
Last week, the company announced that only users subscribed to the Twitter Blue offer will have the privilege of using two-factor authentication via SMS. Starting in March, non-subscribers will be deprived of this security feature, but can still use an authenticator app or physical security key.
Translated by Aurore Mondah
