The Xinhua News Agency announced yesterday (30) that former President Jiang Zemin has died at the age of 96. In addition to being a state leader, Jiang Zemin is also regarded by many Chinese netizens as a representative of Internet memes. His public scenes and various materials have developed an amusing “clam culture”. “, Netizens will even record his photos and his voice in emoticons. It is said that Jiang Zemin’s boldness in displaying his personal traits in public has become an important difference between him and other countries’ leaders.
The origin of “Membrane Clam” didn’t come from positive reviews. As a leader, Jiang Zemin has certainly accumulated a lot of criticism. Some of those who criticized him started with Jiang Zemin’s appearance, pointing out that he wears the same thick-rimmed glasses, has a big belly that has been shackled for many years, and he often wears high clothes in public, belted trousers, various features of appearance make him look like a “toad”.In 2000, he scolded “CABLE” reporter Zhang Baohua.there are opinions that he has no respect for journalists.
The above incident became hot news,Related fragmentsIt also circulates among networks that are in a period of rapid development. Unlike critics, some young Chinese netizens saw another side of Jiang Zemin from the clips and believed that he was different from other leaders in his unsmiling qualities. She even formed a unique sense of joy and coziness and had a feeling of admiration for him. Subsequently, netizens began to say “worship the toad”, which is shortened to “membrane”, and the followers of him are called “hasi”, “master of the membrane” and so on.
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Netizens’ attention to Jiang Zemin once waned when he handed over to Hu Jintao and retired behind the scenes, but an event that shocked China and the world in 2011 made people remember him again: in July of that year, “Asia Television” reported that Jiang Zemin had passed away, but within hours the rumors were denied by the authorities, confirming that the aforementioned reports were false. Netizens remembered the previous generation leader again, and “membrane clam” has again become a hot topic among many people. Subsequently, some netizens pointed out that all kinds of refuted rumors after fake death reports were in a sense for the “continuation” of Jiang Zemin’s “Life”, which led to the Internet meme “continuing for a second” or “+1”.
In November 2014, a public account called “Jiangxuan Seminar” appeared on the Internet platform “WeChat” in the mainland, which specially posted Jiang Zemin’s experience and past events. “The behavior was further elevated to the level of network culture and became a new “membrane culture”. Although the “Jiangxuan Seminar” official account was finally closed by the censorship department, the relevant content has spread to the world external, such as “Pattern Tucson Broken” (too young too simple in Mandarin pinyin), “Making a fortune in a silent voice”, “Talking and laughing merrily”, “Receiving great news” has become an alternative buzzword , and there are even products related to “membrane clams”, such as T-shirts, cell phone cases, etc. In fact, some people will make “membrane clams” on wall and floor tiles. The graffiti, a simplified portrait wearing large glasses, has been identified as referring to it.
However, with the deepening of “membrane culture”, it has also attracted the attention and intervention of Chinese officials. After the Sixth Plenary Session of the 18th CPC Central Committee in October 2016, China imposed requirements on the leaders’ propaganda work and propaganda language, including a ban on flattery. officials. The Chinese government also noted that some netizens and even “Hasi” will celebrate Jiang Zemin’s birthday. These behaviors are prohibited online and offline. In 2017, an “excited frog” game appeared on the Apple App Store, with a frog that wore black-rimmed glasses and high-waisted pants as the game’s protagonist, but the game was soon accused of violating Chinese laws and was taken off the shelves. , a person who claims to be the author of the gamejust poststating that he was investigated and punished by the public security organ for this affair.
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