It may just be wishful thinking that AMD and NV graphics cards have collapsed – you want to buy cheap graphics cards, but it’s useless?
Nvidia AMD has released its latest graphics cards one after another a while ago and many users believe that the release of new graphics cards will usher in a number of price cuts for the old graphics cards. But things have backfired: not only has the old graphics card not dropped in price, but the price of the mining card has also gone up. Compared with AMD, the price of RTX 40 series graphics cards has even increased considerably: compared to the previous generation, RTX 4090 has increased by 1,000 yuan, while the more controversial RTX 4080 has almost doubled.
Especially when the mining tide faded, the overall price of the graphics card didn’t plummet to the price of cabbage as users expected. There are actually many reasons. Let’s first look at why the price of the RTX 40 series has increased. From Nvidia’s statement earlier this year, it can be seen that Nvidia has long believed that Moore’s Law is no longer applicable to the current market of semiconductors.
At the same time, the smaller the process, the greater the difficulty of the process, which is why TSMC’s foundry costs are getting higher and higher. That’s why Nvidia’s Huang Renxun believes it’s becoming increasingly difficult for consumers to buy high-performance graphics cards at lower prices. The RTX 40 series is one reason Nvidia blasted the price hike for graphics cards, but there are also reasons Nvidia has given the RTX 4080 a new footing.
From Nvidia’s official attitude, the RTX 40 is an upgraded product of the RTX 30 series, not an iterative product, and the two are in parallel. At the same time, Nvidia has improved the professional performance of RTX 40 series graphics cards, and set the positioning of RTX 4080 among professional cards and game cards like the previous TITAN. Although RTX 4090 has already replaced TITAN, Nvidia wants to launch A product with the same positioning whose performance is slightly lower than RTX 4090.
As a result, the starting price of the RTX 4080 seems a bit steep. At the same time, another reason is that Nvidia was already suffering from the RTX 30 series graphics card inventory crisis. If the price of RTX 4080 is still the same as the previous generation, it will definitely affect the shipments of RTX 30 series. a commercial point of view, this is also one of the strategies to increase sales.
However, after the RTX 30 series graphics cards experienced the mining tide, facing a large number of mining cards entering the market, countless users have lost faith in the RTX 30 series. This is also why Nvidia is facing a so severe RTX 30 series inventory crisis, but after seeing the price of RTX 40 series graphics cards, users can only choose RTX 30 series if their expectations fail.
To dispel users’ doubts about mining cards, Nvidia has continuously launched new graphics cards on the dessert-level graphics card models with the largest number of users to eliminate the impact of mining cards. And many players who are ashamed will also choose some mining cards that are quite cheap. After all, some mining cards with good physics only cost more than 1,000 yuan, but their performance is comparable to RTX 3070. Although they have to bear the corresponding risks, for this part As for the users, it’s not a bad idea to play, but ordinary users still advise against buying mining cards.
Therefore, assuming that the price of RTX 40 series increases and users return, the sales of RTX 30 series graphics cards increased and, at the same time, it drove the sales of mining cards. Mining cards have a small increase of price. As for when these graphics cards will be able to drop prices, perhaps the RTX 30 series won’t react until the more affordable dessert-level graphics cards RTX 4060 series and RTX 4050 series are released, but the premise is that Nvidia it will raise the price of dessert-level graphics cards. Judging by the RTX 40 series and RTX 30 series instilled by users as parallel series products, perhaps such a situation is still a bit thin.
