Huawei Announces Pura Brand Name for Future P Series Smartphones

Huawei announces that future P series smartphones will carry the Pura brand name. The company’s upcoming smartphone, the P70, will be renamed Pura70. The Chinese manufacturer has not yet announced a release date for the device series.

Huawei CEO Yu Chendong says the new name should reflect the ‘unity and purity’ of the product, reports Huawei Central. Apart from the name of the Huawei Pura70, the company does not yet mention the specifications or functions of the new devices.

According to a Weibo leaker Digital talk station There are four devices in the Pura70 series: the Pura70, Pura70 Pro, Pura70 Pro + and Pura70 Ultra. The smartphones are reported to be available with a minimum of 12GB of RAM and 512GB of storage, with a maximum of 16GB of RAM and 1TB of storage. Before rumours talk about, among other things, the arrival of a 6.7″ OLED screen and a 50-megapixel camera with variable aperture for the entry-level model.

Although Huawei has not announced an official release date yet, the company has started sharing teasers on the Chinese social media platform. Weibo. This could indicate that the publication will happen soon. From April 17, Huawei will hold its annual event Analytical summit, where the company, among other things, takes a deeper look at its AI strategy. It is possible that the Pura70 series will appear at this event.

It is not known if Huawei will eventually release its Pura70 smartphones outside of China. In any case, it is likely that not all devices in the series will be available in the Netherlands; Last year Huawei only released the P60 Pro out in the Netherlands, and the regular version P60 and Art. The phones were already in use several months before China released.