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They are the last idols of the youngest audience, although those who are not so young also join fashion: the ‘tiktokers’ sweep and the new teenage dream is no longer being ‘youtuber’, it is to be the king of this social network of short videos that has half a planet hooked.
Seeing the Top 5 profiles of the most followed on TikTok it seems that all are cut by the same pattern: with the exception of Zach King (@zachking), filmmaker and eminence on YouTube who occupies the third place on the podium, positions number 1 , 2 and 4 are occupied by American teenagers and almost all of their videos are themselves dancing to the song of the moment. This is TikTok – by the way, fifth place is for the social network itself.
They are Charli D’Amelio (@charlidamelio), Addison Rae (@addisonre) and Loren Gray (@lorengray) and they are 16, 19 and 18 years old respectively and, according to a simulator published by the portal InfluencerMarketingHub, they can win up to almost 60,000 euros for a post.
The tool takes into account the number of followers, the amount and engagement – degree of interaction – of the publications and the reactions – the hearts or ‘likes’ – that each influencer has achieved to calculate the money they can earn on the videos.
The tool takes into account the number of followers, the amount and engagement – degree of interaction – of the publications and the reactions – the hearts or ‘likes’ – that each influencer has achieved to calculate the money they can earn on the videos.
Charli D’Amelio has 66.6 million followers, a merit if we consider that the very young dancer has been on TikTok for only one year, since last summer. On other platforms they are also successful: on Instagram it exceeds 20 million followers and on YouTube 5 million. According to the simulator, as a ‘tiktoker’ you can earn from 35,000 to 60,000 euros per publication. It has more than 5,000 million ‘likes’.
Addison Rae has 48.1 million followers at the time of this writing and has amassed over 2.7 billion likes on the social network, which she also joined a year ago now, in July 2019. Her professional career has revolved around dancing since she was very young: she started dancing competitively at the age of 6. According to the simulator, as a ‘tiktoker’ you can earn between 25,000 and 40,000 euros per publication approximately.
Zach King posted his first video on TikTok, then still musical.ly, in February 2016. He has 45.3 million followers, in addition to another 7.4 million on his YouTube channel. Accumulate about 508.5 million likes and, according to the simulator, you can earn between 25,000 and 40,000 euros per publication approximately.
Seen at 20Minutos.es
