It will be relatively much more expensive to watch Disney+ in the future. The price increase has not yet been confirmed to affect the Norwegian market.
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Prices are expected to increase by 27 percent in the American market. This is revealed in a statement in connection with the recent quarterly report presented on Wednesday evening. The change comes into force on 1 November.
At the moment, it costs NOK 89 a month to watch Disney+ in Norway. The prices in selected countries in Europe and Canada will be updated during the year, it appears in the press release.
Disney will now launch a version with advertising, according to the press release. If you want to avoid this, it will cost more. In the US, Canada and select European countries, an ad-free annual subscription to Disney+ will cost $139 a year or $13.99 a month.
The ad-supported subscription will be available for $7.99 a month.
It also appears that, like Netflix, they will be stricter in cracking down on password sharing outside the household.
also read
Disney with fewer subscribers than expected
Losing money on streaming
Earlier this evening the company presented figures which showed that they are losing money and losing subscribers.
CEO Bob Iger’s main goal is to make the streaming service Disney+ profitable by 2024. But the accounts show that the company still has a way to go.
Disney lost $500 million on the operation of its streaming services. Revenues came in at $22.3 billion, just below what analysts expected beforehand.
Disney+ now has 146.1 million subscribers. That is 11.7 million fewer than at the same time last year.
In advance, it was expected that Disney would present subscription figures for Disney+ of over 151 million.
The decline comes according to CNBC as a result of Disney+ Hotstar losing the rights to show Indian Premier League. Disney+ Hotstar lost 24 percent of its subscribers in the wake of the loss of rights.
2023-08-09 20:59:29
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