“Every time you bring something into a store that will increase foot traffic, you will increase sales,” said Eileen Acello, a food marketing expert at Florida Atlantic University. “Publix, in particular, does a very good job of marketing. They are so good with their store front displays that tie things together for you, whether it’s seasonal or something related to a meal or their BOGOs (Buy One & One Free). And when you walk in, the pharmacy is usually on the right or left at the front of the store. And they do not lose opportunities “.
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