Coolblue will open six new stores this year, including the first in Germany – IT Pro – News

Coolblue is expanding its physical stores to ‘at least twenty’ by the end of this year. The company will open its first store in Germany at the end of this year. It will be located in Düsseldorf. The other five stores will be opened in the Netherlands and Belgium.

From first German Coolblue store will have a surface area of ​​2600 square meters and customers can try out ‘more than a thousand’ products, Coolblue writes. The store will be located in the Kö-Bogen II shopping center in Düsseldorf. Coolblue already started its own infrastructure for delivery and installation in Germany last year. The company also had plans for a physical location in the country for some time. These are now being made concrete.

Coolblue wants to open six new stores in 2021. A new store was opened in Almere last month and Dutch stores are to follow in Nijmegen and the Alexandrium shopping center in Rotterdam in the coming months. Belgium gets a new store in Kortrijk. The location of the fifth store in the Netherlands or Belgium has not yet been announced.

According to Coolblue CEO Pieter Zwart, the company will open a store ‘almost every month’ in the coming period. Coolblue is also considering going to the fair. At the beginning of this year, the retail chain said it was ‘thinking hard about it’. Rumor has it that the IPO will take place after the summer.