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Chinese Pet Industry Continues to Expand and Offers Opportunities for Thai Businesses – iiMedia Research

Chinese people like to find pets as companions to relieve loneliness. This has caused the pet industry in China to expand further. It is expected that in 2025 the size of the pet market in China will reach 811,400 billion yuan.

In 2022, Thailand was the 6th largest exporter of pet food in the world, but the 3rd largest exporter of dog and cat food in the world. The value of pet food exports was 2,803 million dollars, accounting for 3.36% of the world’s pet food exports, expanding 16.46% compared to 2021.

Even though Thai pet food exports in 2023 have been shrinking since the beginning of the year, But at the end of the year it began to expand again. In November 2023 has a value of 222 million dollars, expanding 3% compared to the same month last year. Important export markets include the United States, Japan, Malaysia, Italy, and Australia, respectively.

Another important market worth keeping an eye on in Thailand is China by”Ms. Nanthapat Ngammaen” Director of the Overseas Trade Promotion Office in Xiamen City (Overseas Trade Promotion Office) said In the past few years The expansion rate of the pet industry in China is continuously increasing. This is the result of high pressure from society, work, single people, couples without children. and the number of elderly people is increasing Therefore, there is a demand for pets as companions to relieve loneliness. Raising animals is therefore not just pets. But become part of the family member.

Therefore, the demand for pet products and services is meticulous. and increasing importance on raw materials and ingredients that are good for pet health

This information is from iiMedia Research. It is stated that in 2022, the size of China’s pet industry will reach 493.6 billion yuan, an increase of 25.2 percent. At present, pet-raising families in China The number continues to increase. In 2023, there will be a number of households that raise animals. increased to 22 %

But when compared to the United States and Europe China’s animal turning rate is still not very high. The pet market in China still has a lot of room for development. It is expected that in 2025, the size of the pet market in China will reach 811.4 billion yuan. Divided into the pet food market of 267 billion yuan and the pet supplies market of 48.4 billion yuan.

For pets, the most popular items that consumers buy include pet care and cleaning products. This accounted for 79.2% of pet products that consumers frequently purchase. Next is dry food. accounting for 61% and snacks accounting for 57.8%. As for health products, it was found that there was the highest rate of purchasing products that help with digestion. Accounting for 60.2% of all pet health products. Consumers usually purchase products from offline stores accounting for 47.9% and online channels 52.1%.

Chinese owners consume pet food products 1-2 times per month or 3-4 times per month. and more than 84.56 % of consumers The average cost per pet is 500 yuan or more per year. Nowadays, consumer demand for pet food has become more diverse. Consumers are most concerned about their pet’s diet. Followed by the ingredients and brand of the product. A good brand reputation will greatly increase the trustworthiness and loyalty of consumers.

However, evenThe pet industry in China is in its infancy. Compared to developed countriesHowever, competition in China’s pet market is becoming more intense. Today, many companies are starting to enter the pet industry. Research and development of pet food suitable for each breed has begun. and innovative pet products. In addition, products have also begun to be widely distributed to new trade channels, such as stores, supermarkets, online and offline. various online platforms and lifestyle platforms, etc., to increase access to consumer goods conveniently and quickly

fromThe increasing competition in pet products and services in China presents an opportunity for Thai businesses to export pet food to the Chinese market. which“Director of Xiamen City Provincial Administrative Organization” gave advice that Entrepreneurs need to accelerate product development and find new distribution channels. Thai entrepreneurs can see opportunities in the pet industry in many areas, whether it be food products, animal toy products. clothing Disease treatment equipment, etc.

plus Look for product distribution channels that are more comprehensive and different from before. Such as pet training school business Pet care service center pet cafe Pet beauty salons, etc. These places are another good distribution channel. and can also build the credibility of the product You can also go through pet experts.

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2024-01-28 01:00:00

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