According to the video released by the Burj Khalifa Twitter on the 30th and V’s Chinese fandom’Baidu V Bar’ on the 30th day of V’s birthday, about two minutes from 00:00 (Korean time) on the 163th floor of the Burj Khalifa, the outer wall of Burj Khalifa is 829.84m high. An LED show was held to celebrate his birthday.
Along with V’s photos and videos, various congratulatory phrases such as’KIM TAEHYUNG’,’HAPPY V DAY’,’WE PURPLE U’and’BTS V’wrapped around the building. In the fountain in front of the building, a splendid fountain show was held with V’s own song’Winter Bear’ resonating.
It is a big gift of Chinese fandom. Until now, only advertisements for the royal family of Dubai or exclusive advertisements of global companies have been allowed on the exterior walls of Burj Khalifa. In 2018, the Korean Wave group’EXO’ conducted a video advertisement with the support of the’Dubai Media Office’, but this is the first time a Korean entertainer’s personal birthday celebration show. Although the exact amount is not known, it is known that the single-shot advertising fee here is at least 100 million won. Baidububa said, “After a long period of review and correction, V’s global reputation, influence, and positive personal image are the first in the world as a K-pop star. We conducted a personal advertisement in Burj Khalifa.”
Baidu Viva has previously delivered large gifts in time for V’s birthday. It has been working on a project to build a road and bridge named after V in Shaanxi, China.
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