BTS has cracked YouTube’s record for the highest number of viewers for a video’s premiere. The K-Pop group’s first English song Dynamite garnered 3 million concurrent live viewers, YouTube confirmed Friday. This was twice the audience count of the second-highest premiere ever, according to Variety.
Dynamite is also on track to break the record of most views in the first 24 hours of a music video debut on YouTube — as of 5:30 p.m. PT on Friday, the video was sitting at just over 86 million views, 20 hours after premiering. The current record holder is K-Pop group Blackpink with How You Like That, which got 86.3 million views in the first 24 hours.