The reason for Arnault’s decision was the appearance on Twitter of accounts such as “I Fly Bernard” or “Bernard’s Airplane”, which charted the flights of co-founder Louis Vuitton, pointing out that he contributed to environmental pollution. The topic became particularly hot in France this summer, following proposals to impose a tax on owners of private jets.
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Bernard Arnault sold the jet. He didn’t want to be followed on Twitter
“One more word from Bernard Arnault and from LVMH on private jets, “we read in a post on Bernard’s Airplane Twitter profile on September 10.
A little over a month later, on October 17, Arnault confirmed that the plane was sold in an interview with Radio Classique, owned by Louis Vuitton Moët Hennessy. – The result is that no one can see where I flybecause I travel with chartered planes – he stressed. Arnault’s son Antoine, present at the radio studio, pointed out that there is one more reason why his father’s corporate travels are kept secret. “It’s not good that our competitors know where we are at any given moment,” he said.
