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To achieve breakeven, AvtoVAZ must produce 300 to 400,000 cars per year, but according to the automaker’s management, a serious support program from the Russian Ministry of Trade and Industry is needed to boost demand, such as leasing. of cars with significant discounts.
To sell 300,000 or more cars produced by “AvtoVAZ” in 2023, a support program worth over 20 billion rubles (331 million euros) is needed, according to the Russian carmaker’s management.
This summer it was reported that in the second half of 2022 “AvtoVAZ” will produce a maximum of 120 thousand cars, provided that it is possible to return to the transporter “She gives it Largus. “For now, this station wagon is not produced and the Moscow dealerships have a shortage of this model.
After the sanctions imposed by Western countries after the Russian invasion of Ukraine, which denied access to imported components, “AvtoVAZ” was able to resume production of only three models: “Lada Granta”, “Niva Legend” and ” Niva Travel “, as production was resumed in the summer after several months of downtime.
In 2023, “AvtoVAZ” plans to restore production of virtually all models and increase the production volume to half a million cars per year. However, the Lada XRay SUV will not return to the assembly line, which is impossible due to the unavailability of several imported components.
Currently, the Russian carmaker is looking for a replacement for the electronic component supplier from the German “Woodsinstead. According to initial information, the ABS and ESP control units could be supplied by the Chinese company “Trinova”. For example, Russia has already managed to find an alternative supplier in China for the air conditioner, and this “extra” has returned to the “Lada” equipment list.
“AvtoVAZ” also presented an ambitious plan to create its own automatic transmission: for this purpose, the automaker has allocated 30 billion rubles (496 million euros). Another 10 billion rubles (165 million euros) will go to the development of the manual gearbox and 20 billion rubles (331 million euros) for the all-wheel drive system.
In the first eight months of this year, “AvtoVAZ” sold only 103,000 cars, 59 percent less than in the same period last year. The Russian automaker believes that in 2023 the demand for “Lada” cars will increase significantly and half a million cars will be sold.
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