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fromSina Alonso Garcia
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shut down
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An actually harmless product advertisement of the drugstore dm on Facebook received numerous comments with ambiguous allusions.
Karlsruhe – When the drugstore dm posted an advertising post for soaps on Facebook, they probably would not have expected this to be misunderstood by the followers. Apparently, the new products at dm had completely different visual associations. The result was a flood of comments with a very clear tenor – the similarity of the soaps with Amorelie- or Eis.de products seemed too strong. One user wrote: “Well, if you don’t even think about what else you could do with it. Knobbed or wavy, grooved or rather smooth … “As BW24 * reports, dm apologizes for Facebook post to horrified customers: “Not what it looks like.”
dm drugstore: history and development of a human enterprise (BW24 * reported). *BW24 is an offer from IPPEN.Media.
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