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A Guide to Creating Sponsored Brands Video Ads

Show your logo at the beginning or at the end of the Sponsored Brands video to remind customers who you are. Once this video ends, it will automatically play in a loop. We recommend adding an endcard to loosen up the video a bit. You can also get creative and make the end so that it flows seamlessly into the loop.

A simple CTA (Call to Action) on the Sponsored Brands video helps improve ad success by encouraging customers to take the next step. CTAs should be short, clear, and concise, such as “Learn more”, “Show more”, or “Show details”.

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