[앵커]
Ahead of the Lunar New Year, many expensive gift sets such as Korean beef, gulbi sets, and gold bars appeared.
This is because, as Corona 19 prolonged, it became difficult to visit hometown this New Year following the last Chuseok, and demand to send more expensive gifts increased.
Reporter Cha Yoo-jung reports.
[기자]
Gifts have begun to be placed in department store food stores.
Unique products such as Korean beef, truffle set, and caviar set stand out.
Super high-priced products such as a million won Korean beef set and a 2 million won gulbi set are lined up.
Due to the prolonged period of Corona 19, the possibility that the visit to the hometown would be canceled during the Lunar New Year after the last Chuseok increased, and a large number of expensive products appeared.
[한기수 / 롯데백화점 상품기획자 : 코로나 19 상황에서 고향에 가지 못하는 고객들이 감사의 마음을 전하고자 프리미엄 선물 세트를 많이 구매하고 계십니다. 그래서 저희도 다양한 프리미엄 선물세트 라인을 준비했습니다.]
Lotte Department Store increased the number of premium gift sets in the range of 200,000 to 500,000 won by 20% more than during Chuseok last year, while Hyundai Department Store expanded the reservations for gift sets over 500,000 won by 50% from last year, and prepared the largest quantity of Korean beef sets ever.
In addition to the temporary easing of the solicitation ban, the number of products over 100,000 won, which are classified as expensive in marts, has increased significantly.
Looking at the pre-orders for Lotte Mart’s New Year gifts, orders for Korean beef sets worth 100,000 won have more than doubled, and E-Mart has increased the volume of seafood gift sets over 150,000 won by 20%.
Convenience store New Year’s gifts have also increased.
More than 10 million won mobile homes aimed at people who dream of rural life were presented as gifts, and the 2.85 million won gold bar with a cow pattern was sold out in 3 hours to commemorate the year of the cow.
[김시재 / 이마트 24 과장 : 편의점에서 판매하는 상품 중에 초고가에 속하는 골드바 10돈이 고객들에게 큰 호응을 얻는 것은 금 상품이 투자가치가 있는 프리미엄 선물로 인식되고 있는 것으로 분석하고 있습니다.]
There is fierce competition to captivate consumers who want to replace their regrets of not being able to meet parents or relatives with valuable gifts.
This is YTN Cha Yoo-jeong.
[저작권자(c) YTN & YTN plus 무단전재 및 재배포 금지]
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