Apple’s Attempt to Circumvent EU’s Digital Markets Act Fails: iPhone Compatibility Changes Required
Brussels - Apple’s last-ditch effort to delay full compliance with the European Union’s landmark Digital Markets act (DMA) has been rejected, forcing the tech giant to open up its iPhone ecosystem to greater interoperability. The EU Commission ruled against Apple’s proposed solutions,demanding more ample changes to allow third-party apps and services to function seamlessly on iOS devices. This decision marks a meaningful victory for regulators seeking to curb the power of tech monopolies and foster competition in the digital marketplace.
The DMA, which came into effect in May, aims to prevent “gatekeeper” companies – those with significant market power – from stifling innovation and limiting consumer choice. Apple argued that fully complying with the DMA would compromise user privacy, security, and the overall user experience. Though, the Commission found Apple’s proposed measures insufficient, stating they did not adequately address concerns about fair access for rival services. This ruling impacts millions of iPhone users in the EU and sets a precedent for how other tech giants will be regulated under the new law.
During a press event, Apple’s top manager Greg Joswiak voiced strong opposition to the DMA, claiming it would “provide a poorer user experience,” undermine innovation, “violate Apple’s intellectual property,” and “damage data protection and security,” as reported by the BBC. Joswiak lamented the potential loss of Apple’s “magic – the seamless integration that we offer.”
The Commission’s decision compels Apple to allow third-party app stores, alternative payment systems, and greater interoperability with messaging apps like whatsapp and Signal. Apple now faces a deadline to implement thes changes or risk substantial fines – up to 10% of its global annual turnover,perhaps rising to 20% for repeated infringements. The changes are expected to be rolled out with iOS 18 later this year.
