Apple invited select creators to an “Apple Experience” in los Angeles, California, from January 27 to 29. The event fueled speculation about potential announcements,including new MacBook Pro models featuring M5 Pro and M5 Max chips.
Creator petr mara shared an image of his invitation on Instagram on january 7, though it recently gained traction on social media. Mara also attended an Apple event in September to test the iPhone 17 Pro models.
Apple’s new Creator Studio bundle of creative apps, announced last week, launches on Wednesday, January 28, suggesting a connection to this event. The bundle includes professional Mac applications like Final Cut Pro, Logic Pro, and Pixelmator Pro, increasing the likelihood of new MacBook Pro releases.
Apple’s next quarterly earnings call is scheduled for Thursday, January 29, and the company has a history of unveiling products shortly before these calls.
Apple updated the base 14-inch MacBook Pro with an M5 chip in October, indicating that upgrades for the higher-end models are forthcoming. The base model also received pcie 5.0 storage, which Apple claims delivers up to twice the SSD read and write speeds of the previous generation.
