NIQ Raises $1.05 Billion in US IPO, Signaling Market Recovery
Chicago, IL – NIQ, a global consumer insights firm backed by Advent International and KKR, successfully raised $1.05 billion through its initial public offering (IPO) in the United States. The company priced approximately 50 million shares at $21 each, valuing the firm at $6.35 billion. This significant debut on the New York Stock Exchange marks a positive trend for the IPO market, which has been experiencing a resurgence after a prolonged downturn.
NIQ, a key player in providing consumer purchasing behavior data to brands and retailers, boasts a client roster that includes industry giants such as Coca-Cola, Nestlé (NESN), and Sony (6758.T). The company, led by former transunion CEO Jim Peck, aims to help its roughly 23,000 customers refine their product progress and strategic initiatives.
For the first quarter ending March 31, NIQ reported revenues of $965.9 million, a slight increase year-over-year. The company also saw a reduction in its net loss, which narrowed to $73.7 million from $173.9 million in the prior year period. The proceeds from the IPO are earmarked for debt repayment and general corporate activities.
The listing follows NIQ’s separation from Nielsen Holdings over four years ago.Competitors in the consumer insights space include circana and Yougov. J.P. Morgan, BofA Securities, and UBS Investment Bank were among the led underwriters for the IPO.
