Kai Trump launches Clothing Line, Leveraging White House Backdrop
WASHINGTON D.C. – Kai Trump, granddaughter of President Donald Trump, has launched a clothing brand, prominently featuring images taken on the grounds of the White House for promotional materials. The debut has drawn scrutiny given the Trump family’s history of promoting businesses with ties to the President’s office.
The 18-year-old daughter of Donald Trump Jr. showcased her brand on Thursday via social media, with photos displaying her wearing the line’s signature sweatshirts within the white House complex. The launch coincided with a public appearance Friday where she stood alongside the President, sporting a sweater from her collection, as he addressed reporters. He publicly acknowledged her, stating to the press, “That’s kai,” before the pair departed for the Ryder Cup.
The brand’s online store currently offers sweatshirts priced at $130 USD (approximately €111). the move raises questions about potential conflicts of interest, as President Trump has repeatedly been accused of using his position to benefit his family’s financial ventures. Unlike previous administrations, president Trump actively sells products under his own brand name.
Details regarding the manufacturing location of the clothing remain undisclosed. The omission is notable considering the President’s stated commitment to incentivizing domestic production through tariffs and his “American Workers First” initiative, prominently displayed at the Department of Labour. Kai Trump delivered a brief speech at the Republican National Convention last year.
