Spanish Luxury Brand Paris/64 โLands First International Boutique inโฃ Newโข York City
NEW YORK, November 27, 2025 – Paris/64, the โacclaimed Spanish โคfashion house, will debut its first international retail โlocation in Newโ York City this December, marking aโฃ pivotal expansion for the brand. โThe 160-square-meter boutique will be located at 465 Broadway in the vibrant SoHo neighborhood.
this strategic moveโ underscores Paris/64’s growing international ambitions andโ solidifies its foothold in the U.S. market, currently generating 35 percentโข of the company’s global revenue. Theโฃ New York store represents more than a year of dedicated effort fromโค a teamโข exceeding 50 individuals, โand signals the โbeginning of a broader global rollout, with planned openings in Paris and Tokyo on the horizon.
The SoHo space is designed toโฃ fully embody the brand’s โcore tenets โคof understated โฃeleganceโฃ and meticulous craftsmanship. Visitors can expect an immersive experience characterized by premiumโ materials,โข refined โขaesthetics, and a welcoming ambiance.
“New York is a dream come true,” stated Josรฉ Marรญa Pozas,CEO of Paris/64. “The prospect to establish a presence in a city renownedโ for both fashion and creativity hasโค been an incrediblyโฃ inspiring challenge.”
The launch in New York is โคa key โcomponent of Paris/64’s internationalโข growth strategy, positioning the brandโค for increased visibility and accessibility to โฃa wider global audience.