the Art of Sun-Kissed Hair: Inside Travis Ogletree’s Dimensional Color Beliefs
Celebrity hairstylist Travis Ogletree has become known for a signature aesthetic: haircolor that evokes a feeling of effortless, sun-drenched beauty. He describes the look as a “golden, childlike color” achieved through a technique that feels dimensional, air-dried, and subtly nostalgic. It’s a style that prioritizes a natural,lived-in finish over anything overtly processed.
Ogletree credits Jennifer Aniston, a long-time hair icon, as a key influence.He notes her consistent embrace of dimensional highlights predates the current popularity of balayage, highlighting the power of finding a style that suits you and maintaining it with confidence. This admiration led to a natural partnership, with Aniston selecting Ogletree as an ambassador for her haircare line, LolaVie.
“I love LolaVie because it’s uncomplicated, but so effective,” Ogletree shares. He consistently recommends the LolaVie Glossing Detangler to all his clients, and praises the Restorative Shampoo and Conditioner for their ability to cleanse and hydrate without weighing hair down.
This focus on hair health is integral to achieving his signature color. Ogletree cautions against arriving for a color appointment with overly dirty hair. While two or three days unwashed is acceptable, excessive buildup can hinder the color’s ability to properly penetrate the hair shaft.
His coloring technique itself is intuitive and personalized. “Placement is custom to each person, and never overdone,” he explains. “I want to create color that feels like it belongs to you – not like it was painted on.” He aims for a subtle effect, mirroring the goal of natural-looking cosmetic enhancements: a ”did she/didn’t she” highlight.
This understated approach applies to both blonde and brunette clients,two areas of specialization for Ogletree. His “California brunette” is described as dimensional, low-key, and illuminated with light, while his “California blonde” features the same ease with brighter, face-framing ribbons.
Ogletree favors a gradual approach to brightness, preferring to ”edit the photo, not reshoot it.” He emphasizes subtlety,ensuring the final result always looks natural and never forced.
Beyond his coloring expertise, Ogletree has cultivated a calming and luxurious studio experience.he prioritizes creating an intimate and peaceful habitat,a intentional contrast to the often-overstimulating atmosphere of traditional salons. He and his boyfriend are currently collaborating with designer Sarah Weichel of Swike Design on an expansion, aiming to further embody their ethos of California living through vintage and collected pieces.