Tesla Launches Most affordable Model 3 in Europe Amid Sales Dip
BUCHAREST, Romania – December 6, 2025 – Tesla is responding to falling sales across Europe with the release of the Model 3 standard, its lowest-priced iteration of the popular electric sedan. The new model, priced at €36,990, aims to broaden Tesla’s market reach as competition intensifies in the electric vehicle sector.
the launch comes as Tesla navigates a period of softening demand in key European markets. By introducing a more accessible price point, the company seeks to recapture lost ground and attract budget-conscious consumers considering a transition to electric vehicles. The Model 3 Standard balances performance, efficiency, and comfort, according to Tesla, as reported by The Economist.
The Model 3 Standard boasts a WLTP range of 534 kilometers (approximately 332 miles) and accelerates from 0 to 100 km/h (0 to 62 mph) in 6.2 seconds. It features new 18-inch Prismata wheels and incorporates updated technology, including a new front camera with an expanded field of view, complete with a washing and heating system to prevent obstruction from fog or ice.
Inside, the vehicle offers heated and electrically adjustable cloth seats.cargo capacity reaches 1,659 liters with the rear seats folded, complemented by an 88-liter front trunk. The Model 3 Standard also provides a towing capacity of 1,000 kilograms.
Tesla’s updated Model 3 lineup now includes:
* model 3 Standard – €36,990
* Model 3 Premium Long Range AWD – €48,990
* Model 3 Performance – €57,490