The Vintage Marchรฉโข Founder Lili Aghaei Shares Why It-Girls Love Her Finds – and How to Care โfor Yours
The Vintage Marchรฉ has quickly become a sought-after destination for celebrities seeking rare and coveted luxury items from brands like Gucci,โ Prada, โChanel, Fendi, and Dior.โ Founder โLili โAghaei attributes the business’s appealโ to the unique and hard-to-find piecesโ she sources.
Aghaei’s passion for vintage luxury began โin childhood. “I’ve always been obsessed with โขvintage luxury โฃpieces that no one else had,” she โexplains. “Growingโ up, my mom and grandmother would takeโค me to antique shops, consignment stores, and estate sales, โขand I fell in love with the hunt and the thrill.”
Now, Aghaei shares that experienceโ with a wider audience, offering “editorial-worthy treasures that look new, but โhave the history and uniqueness of vintage.” She describes her vintageโข aesthetic as “refined and quietly luxurious but always rooted in storytelling,” drawn to pieces with “realโ craftsmanship โthatโ carry a kind of soul and magic you just can’t recreate today.”
Looking โขahead to the holiday season, Aghaei notes trending colors include “creamy beiges, rich chocolates, and classic blacks, with pops of deep red, burgundy, and gold” for a “festive, polished feel.” Textures, โespecially pony hair andโค exotic skins, are also currently popular.
shoppers can findโข these โคdetails and more in The Fall Edit:โค Part II, launching wednesday,โค November 19th at โฃ9 a.m. PST on The Vintage Marchรฉ website.
Aghaei emphasizesโข the importance of โคproper care for vintage pieces. โค”treat eachโฃ piece like the little work ofโฃ art it is indeed,” she advises.โ “Theseโ pieces haveโข lived a life before you, so a little extra care helps them stay gorgeous for decadesโข to come.”
Her key recommendation is careful storage: “Keep handbags stuffed to maintain their shape, avoid directโ sunlight, and use dust bags or breathable covers. For shoes, rotate wear and avoidโ exposing delicate materials like satin โฃor pony hair toโค moisture.โฃ When it comes to cleaning, less is more. A soft cloth, gentle leather conditioner, and โฃprofessional maintenance once or twice a year go a long โฃway.”
Aghaei suggests balancing โvintageโฃ finds with contemporary pieces. “If yoru vintage piece has texture or character, keep the rest of your outfit streamlined. if your clothing is minimal, its the perfect โขmoment to let a standout vintage accessory shine. When you โblend the two, you get this effortless, โelevated look that feels personal, timeless, and completely โคyour own.”
