meta has entered the rapidly evolving world of AI-generated content with the launch of “Vibes,” a new platform dedicated exclusively to videos created adn modified using artificial intelligence.The app, positioned as a direct competitor to TikTok, allows users to both alter existing AI-generated videos and construct entirely new ones from scratch.
Currently, Vibes isn’t a standalone request; it operates within Meta‘s existing AI app, Goal AI. While the feature isn’t yet available within the goal AI app in Spain, users there can access Vibes through the “Explore” web tab at meta.ai. This move signals Meta’s significant investment in generative AI and its ambition to capture a share of the burgeoning short-form video market, increasingly dominated by platforms embracing AI-driven creativity.
Vibes distinguishes itself by focusing solely on AI-created visuals, offering a unique space for experimentation and modification. Users aren’t limited to pre-existing content; they can leverage AI to bring entirely new video concepts to life. The platform’s flexibility extends to allowing alterations of any aspect of a video – even transforming a kitten video into a Golden Retriever puppy, demonstrating the extent of its modification capabilities. This launch underscores a broader trend within social media, where AI is no longer simply a tool for recommendation or moderation, but a core component of content creation itself.