Laughing Around Upgrades Fleet With Sony FX3 Cameras
London Production Venue Upgrades Camera Fleet to Sony FX3
London-based podcast and live production venue Laughing Around has upgraded its camera fleet by adding a suite of Sony FX3 cameras, replacing its previous FX7 equipment to accommodate rising content creation demand.
The Tech TL;DR:
- Laughing Around upgraded its 300-capacity studio camera fleet from the FX7 to the full-frame Sony FX3.
- The venue handles rapid transitions between live gigs, streaming, and podcast recordings, requiring equipment that features fast setup times and a lightweight 630g body design.
- Operations utilize Sony’s Monitor & Control app to coordinate multi-camera shoots, allowing a single operator to manage complex productions.
Sony FX3 Enables Rapid Setup for Laughing Around
Operating as a facility for hire, Laughing Around provides pre-planning, multi-camera production, and post-production services. The 300-capacity venue needed rapid setup times and easily movable hardware to manage frequent switches between podcasts and live gigs. Part of Sony’s Cinema Line family, the FX3 provides full-frame imaging in a body weighing 630g, enabling operators to easily mount or handhold the device.
The hardware features high sensitivity and 15+ stops of dynamic range, allowing high-quality capture in low-light environments. Precision autofocus tracks performers on stage, while consistent color matching accelerates post-production workflows.
Monitor & Control App Streamlines Multi-Camera Shoots
“We’ve been Sony through and through since inception. It’s not just about the image quality on its own; it’s about how the cameras fit into your workflow. We need to be able to shoot with great quality without it taking over the room; without it disrupting any live events or action.”
The facility provides live streaming, planning, camera work, and delivery. It uses Sony’s Monitor & Control app to coordinate and monitor multiple cameras, designed to allow a single operator to run a multi-camera shoot. Following this hardware transition, Laughing Around holds plans to expand its studio space and potentially add a second site.