Blackmagic Design Announces Significant Price Cuts on Cinema Cameras – Up to 30% Off
germany - November 22,2023 – Blackmagic Design has unexpectedly slashed prices on several of its popular cinema camera models across Europe,with discounts reaching up to 30 percent. The reductions, appearing on the company’s German website (https://www.blackmagicdesign.com/de), include both PYXIS and Pocket Cinema camera lines, a move notable for its depth compared to typical promotional offers.
Specifically, the Blackmagic PYXIS 6K and PYXIS 6K EF are now listed at 2,165 € – down from 3,089 €. the PYXIS 6K PL model has been reduced from 3,279 € to 2,300 €. These prices include Value Added Tax (VAT).
The Pocket cinema Camera 6K G2, 6K Pro, and Cinema Camera 6K are also seeing a 25 percent reduction, bringing the price of the 6K G2 down from 2,675 € to 2,010 €. The Blackmagic PYXIS Monitor range is discounted by 20 percent across the base monitor, Monitor Kit, and Monitor EVF Kit.
Blackmagic Design is advertising the promotions as “Begrenzt verfügbar” (limited availability) with no specified end date.
Impact and Context
These price reductions significantly lower the barrier to entry for professional 6K filmmaking. The PYXIS 6K EF and PL models now fall into the low-two-thousand-euro price range, a rarity in the full-frame 6K camera segment. This makes upgrading from mirrorless or smaller-format video cameras more accessible for cinematographers and allows smaller studios to standardize on a 6K workflow without relying on expensive rentals.
For mobile production teams, the Pocket 6K G2 and 6K Pro remain compelling options for lightweight shoots and second-unit work, offering internal Blackmagic RAW (BRAW) recording and color science compatible with DaVinci Resolve. Observers note the current pricing delivers a strong cost-to-performance ratio.
Vital Considerations
While the promotion appears valid across Europe, stock levels are currently unspecified and may vary by region. Prices listed on the German site include VAT, but potential buyers should factor in delivery charges and import duties within the EU. Buyers are advised to confirm the correct lens mount (EF, PL, or L-Mount) before ordering and verify firmware compatibility and accessory fit with existing equipment. As always,thorough testing of new hardware is recommended before use in a production habitat.
Digital Production noted the unusual nature of covering a promotional event, but justified the report given Blackmagic Design’s name and the considerable discounts offered.