Music Trends of 2025: From Humming to Chart-Topping Hits, Data Reveals Shifting Listener Habits
MOUNTAIN VIEW, CA – December 5, 2025 - Google’s Year in Search data for 2025 paints a vibrant picture of the year’s musical landscape, revealing a surge in “Hum to Search” functionality alongside dominant performances from established stars and rising artists. The data, released today, highlights the growing influence of platforms like TikTok in driving song discovery, the continued global reach of Latin music, and a surprising trend of users identifying songs simply by humming them.
The year saw Bad Bunny’s ”DtMF” top the charts in the United States according to Google’s search data, demonstrating the artist’s continued dominance. However, the biggest story may be the breakout success of HUNTR/X and their song “Golden,” featured in KPop Demon Hunters, which topped both the overall songs search list and the “Hum to Search” trending songs globally and in the U.S. This indicates a notable shift in how people are finding music – increasingly relying on melody recognition rather than lyrical recall.
Hum to search Takes Center Stage
Google’s “Hum to Search” feature saw significant traction in 2025, with “Golden” by HUNTR/X leading the global and U.S. charts. Other songs frequently identified through humming included Alex Warren’s “Ordinary,” Doechii’s “Anxiety,” and Ravyn Lenae’s “Love Me Not.” This trend suggests a growing reliance on intuitive music discovery,particularly for songs gaining popularity through short-form video platforms where lyrical content may be less prominent.
Latin Music Continues to Rise
Latin artists continued to make a strong showing in 2025’s music searches. Manuel Turizo and Xavi’s “In Private” and Gabito Ballesteros and Tito Double p’s “7 Días” both landed in the top 10 of the U.S. songs search list. Karol G and Feid’s “Verano Rosa” also secured a spot in the top 6, further solidifying the genre’s widespread appeal.
Beyond the Charts: Diverse Musical Interests
The Google data also revealed a diverse range of musical interests. los Lobos ft. Antonio Banderas’ “mariachi Song” saw a resurgence in searches, while Emmanuel’s “Tangled Around Your Waist” demonstrated the enduring popularity of classic ballads.Emerging artists like Esau Ortiz (“Triple Wash”) and The House of Alofoke (“The Pastilla”) also gained significant traction through online searches.
Notably, Taylor Swift did not appear in the top 10 of any of the listed Google Year in Search charts, despite remaining a dominant force in music sales and streaming throughout 2025. This suggests that while Swift maintains a dedicated fanbase, her music wasn’t as prominently discovered through Google Search in 2025 compared to other artists.
Google’s Year in Search data provides a unique lens through which to view the evolving music landscape,highlighting the power of melody,the enduring appeal of Latin music,and the growing influence of intuitive search technologies. as music consumption continues to evolve,”Hum to Search” and similar features are likely to play an increasingly important role in connecting listeners with the songs they love.
