Ford Elevates Ranger and Everest to Sharpen Competitive edge Against Hilux and Navara
Ford has responded to rivals Toyota and Nissan wiht updated versions of its popular Ranger pickup truck and Everest SUV. The refresh, unveiled shortly after the arrival of the latest generation Toyota Hilux and Nissan Navara, focuses on subtle yet impactful enhancements to both styling and features.
First appearing in November 2021 (Ranger) and March 2022 (Everest), the current generation models receive a facelift that builds upon their established design language. Rather than a radical overhaul, ford has opted for a refined approach, incorporating glossy black, matte black, gray, and chrome accents to create a fresher, more contrasting exterior aesthetic.
A key highlight of the update is the new Ranger Wolftrak, a special edition designed to project a more rugged image. This variant is now available in a striking new “Traction Green” color,alongside the existing “Shadow Black” and “Command Grey” options. Zest-colored accents on the grille and 17-inch Asphalt Black wheels further contribute to its aggressive styling.
Ford hasn’t limited the upgrades to appearance.The base-level Ranger XL now boasts a considerably upgraded 12-inch infotainment screen, dual-zone climate control, and a thorough suite of safety and driver-assistance technologies – features previously unavailable even on single-cab models.
moving up the trim levels, the XLT variant benefits from a Heavy-Duty suspension system, optimized for increased carrying capacity. The XLS trim adds practical enhancements like side steps, carpet mats, and 17-inch alloy wheels equipped with all-terrain tires.
Notably, ford has discontinued the bi-turbo diesel engine previously offered on the Ranger. the updated Ranger and Everest aim to maintain their strong position in a highly competitive segment by delivering a compelling blend of style, technology, and capability.