New ‘Ultra-Immersive’ Fitness Center to Launch in Le Passage, Lot-et-Garonne
Le Passage, France – A cutting-edge fitness experience is set to arrive in the town of Le Passage, as Clark Powell, a rapidly expanding brand already established in Toulouse, prepares to open a 1,300-square-meter facility. The new gym promises a departure from traditional fitness spaces, aiming to provide an “ultra-immersive universe” designed to help members escape daily routines.
The Lot-et-Garonne location represents an expansion beyond toulouse, where Clark Powell launched clubs in 2022 and 2024. The decision to locate in Le Passage was driven by the city’s size and proximity to Toulouse, according to Bastien Patin, a sports coach with Clark Powell. “We wanted to get out of the pink city a little. Agen remains a fairly large city, and we were interested in its proximity to Toulouse,” Patin said. “We were offered a space in Le Passage.”
the facility will feature distinct, themed zones catering to diverse fitness interests. High-end equipment will include machines utilizing artificial intelligence to automatically adjust to individual users. Brands represented will include Panatta (bodybuilding), Bodypump Les Mills (body weight training), and Rogue (crossfit and hyrox).
A dedicated “Mirage” room, designed with an ancient Egyptian aesthetic, will offer a private training space exclusively for women. Other zones include “Space Ride,” modeled after a spaceship interior; “Pandora,” evoking a jungle environment; a running track with visuals of the Canadian plains; “Tao Temple,” replicating a Thai temple with corresponding scents; and “Circus,” inspired by vintage circuses.
“We aim to meet all needs,” Patin explained. “We wanted to create an ultra-immersive universe, suitable for everyone, and help people escape from their daily lives.” Laurent Belarbi, another Clark Powell coach originally from the Agenais region, will also contribute to the new location while continuing his work in the food industry.
