David Tao Signs Global Deal with Universal Music Greater China to Elevate Mandopop
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- David Tao Signs Global Deal with Universal Music Greater China to Elevate Mandopop
China (UMGC) in a global deal to promote Mandarin pop music worldwide, releasing his first album in 12 years.">
Mandopop icon David Tao, frequently enough credited as the “godfather of Mandarin R&B,” has entered a strategic global alliance with Universal Music Greater China (UMGC) and his own company, Great Entertainment, marking a pivotal moment for the globalization of Mandarin pop music [[3]].
Universal Music Greater China Partners with Mandopop Pioneer
The agreement signifies David Tao’s integration into the Universal Music Group’s (UMG) global artist network, reflecting a shared ambition to propel Mandarin pop (Mandopop) to unprecedented international prominence. Great entertainment will leverage UMG’s extensive global infrastructure and creative resources to introduce Tao’s unique artistry to a broader,worldwide audience.
Did You Know? David Tao’s signature style blends R&B with hard rock, a crossover that has considerably influenced the Mandopop scene [[1]].
“Stupid Pop Songs”: Tao’s First album in 12 Years
The alliance commences with the global launch of Tao’s eighth studio album, “Stupid Pop Songs,” his first full-length project in 12 years. The album is currently available on major digital platforms,with a physical release via UMGC to follow.
Timothy Xu, chairman & CEO of Universal Music Greater China, expressed his enthusiasm for the partnership, stating, “David Tao is one of the most visionary and influential figures in Mandopop history. His music has shaped the genre and inspired generations with its emotional depth and artistic courage. We are proud to welcome David to the Universal Music family.”
xu added that this alliance underscores UMG’s long-term investment in iconic artistry and reinforces their commitment to expanding the global reach of Mandarin pop.
David Tao’s Vision for Global Mandopop
David Tao shared his perspective on the collaboration: “Music has always been a borderless and personal journey for me. This new chapter with Universal Music allows us to bring our creative work to a broader global stage. I’m grateful for the trust and alignment in vision,and excited to explore new possibilities with UMGC to elevate Mandarin pop and share our stories with the world.”
Pro Tip: Artists looking to expand their global reach can benefit from partnering with established music groups that have extensive international networks.
The partnership between Tao and UMG reflects a mutual dedication to championing originality, preserving musical heritage, and integrating Mandarin pop into significant global conversations.
The Future of Mandopop on the Global Stage
As David Tao embarks on this new venture with UMG, the industry anticipates a significant boost in the global recognition and gratitude of Mandopop. This alliance promises to bring fresh perspectives and innovative sounds to the international music scene.
| Aspect | Details |
|---|---|
| Artist | David Tao |
| Partner | Universal Music Greater China (UMGC) |
| Objective | Elevate Mandarin pop (Mandopop) to a global audience |
| New Album | “Stupid Pop Songs” (first in 12 years) |
Warner Chappell Music’s Continued Support
Warner Chappell music has also renewed its deal with David Tao, solidifying his position as a leading figure in the Chinese R&B scene [[3]]. This ongoing partnership highlights Tao’s enduring influence and contribution to the music industry.
Evergreen Insights: The Rise of Mandopop
Mandopop, or Mandarin popular music, has seen increasing global interest in recent years. Artists like David Tao have been instrumental in shaping the genre, blending traditional Chinese musical elements with contemporary R&B and pop influences. This fusion has created a unique sound that resonates with audiences both in Asia and around the world.
The growth of streaming services and social media platforms has further facilitated the spread of Mandopop, allowing artists to connect with fans globally. Collaborations between Mandopop artists and international musicians are also becoming more common, further bridging cultural gaps and expanding the genre’s reach.
FAQ About David Tao and mandopop
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What are David Tao’s most notable achievements?
David tao is celebrated for popularizing R&B in the Mandopop industry and creating a unique crossover genre blending R&B and hard rock [[1]].
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How has David Tao influenced Mandarin pop music?
Tao has redefined the sound of Mandarin pop over the past three decades, earning him the title of “godfather of Mandarin R&B.”
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What is Universal Music Greater China’s role in promoting Mandopop?
UMGC is committed to expanding the global reach of Mandarin pop by investing in iconic artists like David Tao and providing them with a platform to connect with international audiences.
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Where can I listen to David Tao’s new album, “stupid Pop Songs”?
The album is available on major digital platforms, with a physical release coming soon via UMGC.
What are your favorite David Tao songs? How do you see the future of mandopop on the global stage?
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