Cardi B‘s Whipshots Chocolate Launch Turns Times Square into Sweet Escape
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Grammy-winning rapper and entrepreneur Cardi B transformed Times Square into a decadent chocolate wonderland on June 26th, celebrating the debut of her latest Whipshots flavor: Chocolate. the exclusive event, held at the iconic Serendipity 3, blended a dessert bar’s sweetness with a speakeasy’s exclusivity and a VIP girls’ night out vibe.
A Night of decadence and new Flavors
The atmosphere was rich with anticipation as snippets from Cardi B’s upcoming album,
Am I The Drama?, played in the background. Invited guests savored Hennessy-infused creamery cocktails, each adorned with a swirl of the new, non-refrigerated Whipshots Chocolate. The “bardi gang” showed their support, gathering outside Serendipity’s windows, hoping for a glimpse of Cardi B.
Did You Know? Whipshots, a vodka-infused whipped cream, comes in various flavors and is shelf-stable, eliminating the need for refrigeration.
Cardi B Behind the Bar
The “Outside” rapper wasn’t just hosting; she actively participated in the festivities. Cardi B joined Serendipity 3 mixologist Joe Calderone to introduce three signature cocktails, now available at both the Times Square and Upper East Side locations: Cardi’s Coco Colada, Cardi’s Bodak Shake, and the Cardi’s Spike Frrrozen Hot Chocolate. Each drink featured the 10% ABV, non-dairy Whipshots Chocolate and a splash of Hennessy.
| Cocktail Name | Key Ingredients | Availability |
|---|---|---|
| Cardi’s Coco Colada | Coconut cream, pineapple juice, rum, Whipshots Chocolate | Serendipity 3 NYC Locations |
| Cardi’s Bodak Shake | Vanilla ice cream, chocolate syrup, vodka, Whipshots Chocolate | serendipity 3 NYC Locations |
| Cardi’s Spike Frrrozen Hot Chocolate | Hot chocolate mix, milk, vodka, Whipshots Chocolate | serendipity 3 NYC Locations |
A Hilarious Communion Reference
In a signature Cardi B moment, Joe Calderone presented her with edible money. After taking a bite,she playfully remarked that it tasted like “the bread at church,” eliciting laughter from the crowd.
Pro Tip: when creating cocktails with Whipshots, consider the existing flavors and textures to achieve a balanced and delicious result.
Luxury Gift Bags and Ongoing Celebration
Guests departed with luxurious gift bags containing two bottles of Whipshots Chocolate, a Cardi Frrrozen Hot Chocolate kit, mini bottles of Hennessy, and other treats. The celebration continues as Cardi’s cocktail creations will be available throughout the summer at Serendipity 3’s NYC locations as part of the Whipshop experience.
The Rise of Celebrity-Owned Alcohol Brands
Cardi B’s Whipshots venture aligns with a growing trend of celebrities entering the alcohol industry. These brands often leverage the celebrity’s existing fanbase and personal brand to create unique and appealing products. According to a 2024 report by Statista, the global alcoholic beverages market is projected to reach $1.6 trillion by 2027, indicating a significant prospect for celebrity-backed brands.
Frequently Asked Questions About whipshots
What exactly are Whipshots?
Whipshots are vodka-infused whipped cream in a can, offering a unique and convenient way to add a touch of alcohol and flavor to desserts and drinks.
How many flavors of Whipshots are there?
Whipshots are available in a variety of flavors, including vanilla, caramel, mocha, and now chocolate.
Where can I purchase Whipshots?
Whipshots are available at select liquor stores and online retailers. Check the official Whipshots website for a store locator.
What’s your favorite cocktail to make at home? Will you be trying Cardi B’s new Whipshots Chocolate?
Disclaimer: Please drink responsibly. Must be of legal drinking age to consume alcoholic beverages.
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