Xbox and crocs Collaborate on Limited-Edition Footwear, Jibbitz
London, UK – Microsoft’s Xbox and Crocs have announced a collaboration resulting in limited-edition Xbox-branded Crocs and accompanying Jibbitz charms, launching ahead of 2025. The footwear and accessories are available for purchase now in the UK.
The unique partnership caters to the growing intersection of gaming and fashion, offering fans a novel way to express their brand loyalty. Both the Crocs themselves and a set of themed Jibbitz are priced at £80 and £20 respectively, allowing for customizable displays of Xbox affinity. This collaboration arrives as the gaming industry continues to broaden its appeal beyond customary demographics, with brands increasingly seeking opportunities to engage consumers through lifestyle products.
The Xbox Crocs feature a design inspired by the console, while the five-pack of Jibbitz charms includes iconic Xbox imagery. Consumers can purchase the Jibbitz separately to personalize existing Crocs or other Jibbitz-compatible items. The release signifies a continued trend of gaming companies venturing into merchandise beyond software and hardware, tapping into the lucrative market for branded apparel and accessories.
