Epic Universe Opening Hasn’t โขYetโ Hurt Worldwide Orlando Attendance, Reports Show
ORLANDO, FL – Despite opening Orlando’s โคfirst new theme park in a generation, Universal’s Epic โUniverse has had “minimal impact” on โattendanceโ at Universal Studios Florida and Islands of Adventure sence its debut this summer, according to Comcast officials and data analyzed by Blog Mickey. The new park is setโข to officially open to the public onโฃ Mayโ 22, following preview โฃdays inโฃ April.
the initial success in maintaining attendance atโค the existing parks is attributed to a โขdeliberate strategy byโ Universal toโข bundle Epic โUniverse tickets with multi-day packages requiring visits to the legacy parks, and to limit annualโ passes to Universal Studios Florida and Islands of Adventure. This encouraged visitors to continue frequentingโฃ the original parksโ while crowds explored the new Epic Universe.
universal โขimplemented a โขtwo-part strategy,โ as noted by theโ disney tourist Blog: requiring Epic โฃUniverse tickets be purchased as part of a multi-day package that included the original parks, โขand restricting annual passes to Universal โคStudiosโ Florida and Islands of Adventure. This โคaimed to “backfill” the existing parks with local visitors as โtourists flocked to Epic Universe.
Though,any potential attendance cannibalization at Universal Studios Florida and Islandsโข of Adventure may not be fullyโค apparent until โฃ2026,when ticketing rules for Epic Universeโค are relaxed – especiallyโฃ if the existing parks do not introduceโ new attractions.
Theโค arrival of Epic Universe โคhasโค already provided a significant economic boost to the Orlando area, increasing hotel tax revenues โby millions of dollars, as โreported โby Florida Politics.