In September 2024, the Suzuki Motos celebrated an important milestone: 32 years of continuous presence in Brazil. The brand, known for its excellence and innovation, had a strong representation through J. Toledo, guaranteeing a production that exceeded 800 thousand motorcycles in the factory located in the Industrial Pole of Manaus . This achievement highlights the importance of Suzuki in the national two-wheeler scene.

Since the beginning of its operations in Brazil, Suzuki Motos has always stood out for offering motorcycles that have become real icons among enthusiasts, such as the GSX-R 1100 famous and Hayabusa. Models like these have helped create a strong fan base and cement Suzuki’s reputation as one of the leading names in high performance and innovation in the automotive sector.

What are Suzuki’s new highlights for 2024?

In 2024, Suzuki expanded its line in Brazil, launching nine new models that promise to please different motorcycle profiles. This new package tries to reach both those who value power and speed and those who are looking for comfort and technology for longer journeys.

• GSX-1300R Hayabusa – Better speed and power.
• GSX-R1000R – High performance on tracks and roads.
• V-Strom 1050 XT – Adventure and strength together.
• V-Strom 1050 – Flexibility for any trail.
• V-Strom 800DE – The balance between power and control.
• V-Strom 650 – Confidence on any trail.
• GSX-S1000 – Urban style with adrenaline.
• GSX-S1000GT – Comfort and technology when you travel.
• GSX-8S – Compact and versatile for everyday use.

Suzuki’s lasting legacy in Brazil

Since 1992, Suzuki has followed a path marked by innovation and change in Brazil. The introduction of the first models such as the GSX-R1100 and GSX-R750 announced the brand’s commitment to technology. Over the years, Suzuki has continuously introduced new innovations, such as in 1997, with the electronic injection in the TL1000S model, and the introduction of the legendary Hayabusa in 1998, which came quickly to be synonymous with speed and power in the world of two wheels.

Along with advancements in its models, Suzuki has also invested in cheaper construction strategies, such as the launch of the Suzuki National Alliance in 1999. Over the years, it has continued to diversify its package, still relevant and appealing to new generations of motorcyclists. .

How has Suzuki Motos overcome challenges over time?

Suzuki’s journey in Brazil was also marked by overcoming ongoing challenges, such as economic crisis and adverse natural conditions, including the current drought in the Amazon. J. Toledo, led by João Toledo, was always looking for innovations and alternatives to stimulate the market and keep production active, designing a production plan of 20 thousand motorcycles per month for the five next year.

• 1992: Year of arrival and implementation of the first model.
• 1994: Start of SKD production in Manaus.
• 1997: Presentation of CKD and acceptance of electronic injections.
• 1998: Flagship launch of the first generation Hayabusa.
• 2007: Recognition of Burgman 400 as the best scooter.
• 2021: Launch of special editions, such as the V-Strom 1050XT.
• 2022: Celebrating the thirtieth anniversary with new features.

Suzuki Motos, with a history of innovation, flexibility and commitment to the market, is ready to continue to delight and amaze Brazilian motorcyclists in the years to come.