Jason Segel & Jamesโข Ponsoldt Team Up โAgain for Apple Original Filmsโ Psychological Thriller ‘Sponsor‘
Apple Originalโข Films has acquired global rights to โ Sponsor, a โฃpsychological thriller starring Jason Segel and directed by James Ponsoldt. Theโฃ project marks a continued collaboration between Appleโ and the Shrinking duo, and willโค be produced โขby โApple โคStudios alongside Platinum Dunes. Filming is slated to take place in โคCalifornia.
This deal strengthens Apple’s relationship wiht Segel and Ponsoldt, who previously worked together on the 2015 critically acclaimed film The End of โthe Tour,โ where Segel portrayed โฃwriterโ Davidโ Foster Wallace. both Segel and Ponsoldt also serve as executive producers on the Emmy-nominatedโฃ Apple TV+ comedy shrinking,โ which is set to return for a โคthird season in January 2026.
Sponsor centers on Peter (Segel), who faces a choice between โprison and aโฃ recovery โprogram after a car โฃaccident following a night of heavy drinking.Initially resistant to the idea of having a problem, he reluctantlyโข seeks a sponsor andโ findsโ Jerry, aโ charismatic and enigmatic figure whomโ Peter believes holds the key to his recovery.
The film is basedโฃ on an original idea co-writenโค by Segel and Ponsoldt.Producers include Segel, Ponsoldt, โMichael Bay, Brad โคFuller, โฃandโค Alex Ginno for Platinum Dunes.
Segel isโฃ currently filming Marc Forster’s Anxious People โฃ with Angelina โJolie and is also set to star in jormaโ Taccone’s Overโ Your Dead Body, โslated โfor โขrelease by IFC inโ 2026. segel is represented by UTA, Ocean Avenue, โคandโ sloane, Offer, Weber โ& dern. Ponsoldt is repped by UTA and Brillstein Partners,with UTAโฃ brokering theโ acquisition deal.
Sponsor โwill join Apple Original โคFilms’ growing slate, which includes the recent sports feature F1: The Movie, the highest-grossing sports feature of all time, debuting globally on Apple TV+ December โ12.