Grow a Garden Dominates Roblox Innovation Awards 2025
SAN FRANCISCO, CA – september 7, 2025 – Grow a Garden secured three major wins at the roblox Innovation Awards 2025, announced today, solidifying its position as a leading experience on the platform. The game claimed titles for Best New Experience, People’s Choice, and the coveted Builderman Award, demonstrating widespread popularity and critical acclaim.The Roblox Innovation Awards, held annually, recognize excellence in content creation and community engagement within the Roblox ecosystem. This year’s awards highlight the diverse range of experiences available too Roblox’s millions of users and the developers driving innovation on the platform. Grow a Garden’s success underscores a growing trend toward relaxing and creative gameplay, while other winners showcase advancements in adventure, roleplay, and branded experiences.
Beyond Grow a Garden’s triple crown,99 nights in the Forest was recognized twice,winning both Best Adventure Experience and Best Horror Experience. Brookhaven took home the award for Best Roleplay & Avatar Sim Experience, while Dead Rails earned recognition in both the Best Use of Tech and Best Strategy Experience categories.
Other notable winners included WaffleTrades as Best Video Star, e.l.f. UP! for Best Use of Immersive Marketing, and spongebob Tower Defense for best Use of IP. The full list of winners is as follows:
developer Categories:
BEST UGC CREATOR: Yourius
BEST VIDEO STAR: WaffleTrades
BEST CREATIVE DIRECTION: Steal a Brainrot
BEST USE OF TECH: Dead Rails
BEST USE OF AUDIO AND VOICE: Clip It
BEST STUDIO: Splitting Point
BEST ORIGINAL UGC: Knitted Arm Warmers Very White
BEST PLUGIN: moon Animator 2
Experience Categories:
BEST NEW EXPERIENCE: Grow a Garden
BEST ADVENTURE EXPERIENCE: 99 Nights in the forest
BEST PARTY & CASUAL EXPERIENCE: Dandy’s World
BEST OBBY & PLATFORM EXPERIENCE: Regretevator
BEST SURVIVAL EXPERIENCE: Forsaken
BEST ROLEPLAY & AVATAR SIM EXPERIENCE: Brookhaven
BEST PUZZLE EXPERIENCE: Teamwork Puzzles (Obby)
BEST RACING EXPERIENCE: NASCAR + Driving Empire
BEST SPORTS EXPERIENCE: Basketball: Zero
BEST STRATEGY EXPERIENCE: Dead Rails
BEST ACTION EXPERIENCE: Blox Fruits
BEST SHOOTER EXPERIENCE: RIVALS
BEST RPG EXPERIENCE: World // Zero
BEST HORROR EXPERIENCE: 99 Nights in the Forest
PEOPLE’S CHOICE: Grow a Garden
BUILDERMAN: Grow a Garden
MOST CONCURRENT USER: Grow a Garden
Brand Categories:
BEST USE OF IMMERSIVE MARKETING: e.l.f. UP!
BEST COLLABORATION: NASCAR + Driving Empire
BEST USE OF IP: SpongeBob Tower Defense
