MyBlend Launches MyLIFTINGroller, Pioneering At-Home Microcurrent Facial Toning
PARIS – MyBlend, the beauty-tech company known for its LED masks, today announced the launch of myLIFTINGroller, a new device utilizing microcurrent, vibration, and massage to deliver a non-invasive facial lifting and firming experience. The launch signals a growing trend toward at-home professional-grade beauty tools, fueled by advances in epigenetics and a desire for visible results without invasive procedures.
The myLIFTINGroller is built on the principle of “clever skin stimulation,” a philosophy championed by Dr. Olivier Courtin, who believes lifestyle factors significantly impact skin youthfulness alongside genetics. The device aims to go beyond topical cosmetic solutions by directly influencing cellular function.
At the core of the technology is microcurrent – weak electrical pulses designed to reach the platysmus muscles. This stimulation,according to MyBlend,boosts ATP production (cellular energy),restarts collagen and elastin synthesis,and improves facial tone.The microcurrent is combined with vibrations to enhance microcirculation and oxygenation, and mechanical massage to promote lymphatic drainage and relaxation, effectively creating a “facial gym” experience.
Clinical testing demonstrates a significant impact on skin firmness. A consumer test involving 52 women, applying the roller 3-4 times per week for 35 days, showed a +51% increase in firmness. Moreover, 96% of users reported their faces appeared more toned. These results were achieved when the myLIFTINGroller was used in conjunction with MyBlendS firming Superserum, rich in pro-collagen peptides, creating a synergistic effect through both electrical and biological stimulation.
The device features 16 conductive electrodes, rolling massage heads, and three intensity levels, allowing for customized treatment across the forehead, cheekbones, jawline, neck, and eye contour. A full routine takes just 7 minutes a day.
MyBlend positions the myLIFTINGroller as a key component of a ”connected, expert, and regenerative” beauty regimen. The device is available for €295 on the My Blend website and at Maison my Blend, with wider distribution through partners beginning in mid-November.Users are advised to apply the device to clean skin after applying either the Firming Superserum or a water-based conductive serum.
