Home » Business » Mercari Expands Globally: New App and Strategy for 50+ Countries

Mercari Expands Globally: New App and Strategy for 50+ Countries

by Priya Shah – Business Editor

Mercari‍ Launches Global App, Targeting $6.72 Trillion Cross-Border E-commerce Market

Tokyo,Japan – September 30,2025 ‍- Mercari Co., Ltd. today announced a major‍ expansion ‍of⁢ its⁤ cross-border transaction buisness with‍ the‌ launch of the “Mercari⁢ Global App,” the company’s first‍ unified global platform.The ⁢app, initially‌ rolling out in⁣ Taiwan‌ and⁣ Hong Kong, signals ⁤Mercari’s ambition to become a dominant player in the rapidly expanding international​ e-commerce landscape, with plans to reach over 50 countries⁢ and regions⁤ within the next three years.

This strategic move comes as the⁤ global ⁤cross-border e-commerce market is ⁢projected ‌to surge from $1.01 trillion⁢ in 2024 to ⁤a staggering $6.72 trillion by 2034 – an average annual growth rate of 23.1% (according to Japan’s Ministry⁤ of Economy, Trade and Industry). ⁣Merc

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