From harvard law too AI-Powered brand Protection: marqvision Secures $48M Funding
marqvision, a company founded on the principles of brand protection and now leveraging artificial intelligence, has announced a $48 million funding round. The company, led by founder [Founder’sName-[Founder’sName-[Founder’sName-[Founder’sName-not provided in text], is rapidly evolving from a focus on counterfeit detection to a comprehensive AI-led services platform for intellectual property (IP), content, and brand management.
the company’s trajectory has been marked by meaningful revenue growth. MarqVision reached $1 million in annual recurring revenue (ARR) within eight months of launch, scaled to $10 million in three years, and recently surpassed $20 million ARR after four years, consistently doubling its revenue year-over-year. The company has set a goal of achieving $100 million ARR by mid-2027.
Initially focused on identifying and removing counterfeit products online, MarqVision has broadened its scope to help brands recover lost revenue. Clients are reporting, on average, a roughly 5% increase in sales through the platform, demonstrating its value to both legal and go-to-market teams. This shift reflects a broader industry trend where ”services” are being redefined by AI, offering software-like scalability and efficiency.
The funding round was backed by Peak XV, HSG, and Salesforce Ventures, signaling strong investor confidence in MarqVision’s vision. The company’s positioning has evolved from being perceived as a “software company with humans in the loop” to a leader in the emerging AI-led services space, attracting increased competition in its latest funding round.
MarqVision currently serves over 350 customers globally, spanning diverse industries including fashion, luxury goods, gaming, pharmaceuticals, entertainment, automotive, and consumer electronics. The platform’s capabilities extend beyond customary brand protection – encompassing detection and removal of infringements – to encompass full brand control, enabling companies to manage their presence across e-commerce platforms, social media, websites, and chat platforms.
Looking forward, MarqVision plans to expand into brand intelligence, providing insights into supply chains, pricing strategies, and reseller networks. The company aims to become a foundational platform for global brands owning IP, offering a comprehensive AI-driven solution for IP, content, and brand professionals worldwide.
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