Magentta prepares entry into Portuguese market for January 2027
Telecommunications brand Magentta is preparing its entry into the Portuguese market, as announced on its national website featuring a countdown pointing to January 2027. The Magentta brand is part of the Bialant group, with the Spanish website identifying Bialant Telecom Group S.L., headquartered in Badajoz, Spain, as responsible for the services. The group’s history includes a Portuguese connection, noting that Bialant began its journey in Lisbon in 2017.
Services Planned for Portugal
The Portuguese webpage presents a countdown and promises to provide fiber air, satellite, and television services. However, the site does not yet present speeds, monthly fees, coverage, equipment, or loyalty periods, nor does it explain the technology behind the “Fibra Air” commercial designation. The mobile offering available in Spain does not explicitly appear in the Portuguese launch message, and Portuguese prices have not yet been disclosed.
Operations and Pricing in Spain
In Spain, the company promotes fiber optics, 5G mobile tariffs, fixed telephone, television, and bundled packages. Its television service, Magentta Play, includes over 80 channels, live broadcast control, and multi-device access. Spanish general conditions distinguish fiber with loyalty from mobile tariffs without loyalty, advertising included routers and installation. Social media users in Spain refer to Magentta as a virtual mobile operator using major operators’ infrastructures, though network partners for Portugal are unconfirmed. Spanish pricing references include mobile lines starting at 10 euros per month, 300 Mbps home fiber starting at 25 euros per month with direct debit and a Magentta mobile tariff, and 600 Mbps home fiber at 30 euros per month associated with a Magentta mobile tariff.