cyberattack Costs Jaguar Land Rover Over £1 Billion, Nitra Plant Impacted
WHITLEY, UK – A recent cyberattack has shaken Jaguar Land Rover (JLR), costing the automaker more than £1.15 billion (€1.3 billion) and disrupting production at facilities including its Nitra, Slovakia plant. The incident underscores the vulnerability of modern automakers too digital threats,even amidst record financial performance.
JLR reported record fiscal year 2024 results (April 2023 – March 2024), with sales reaching £29 billion (€33.4 billion), a 27% year-over-year increase. Operating profit before tax climbed to a record £2.2 billion (€2.53 billion). The fiscal year 2025 also began strongly, with £7.9 billion (€9.1 billion) in sales and a net profit of £430 million (€495 million) in the first quarter (April-June 2024). However, the cyberattack has cast a shadow over this success, highlighting the fragility of the companyS position despite its financial strength.
The attack paralyzed production across British and international plants, including Nitra. While JLR has reduced its debt and is investing in electrification, analysts warn the company remains susceptible to external disruptions – from supply chain issues to technological attacks and slowing global demand.The incident serves as a stark reminder of these risks.
The financial impact comes as JLR navigates a importent brand divergence. Land Rover continues to drive revenue,while Jaguar undergoes a major transformation,having halted production of all existing models and selling only remaining stock. Jaguar sales for fiscal year 2024 totaled approximately 58,000 vehicles, a small fraction of Land Rover’s volume, representing less than 10% of total JLR revenue and a decreasing share.
In the first half of 2025, JLR’s sales reached €18.2 billion (€15.8 billion) with a net profit of £989 million (€860 million). The company’s future hinges on navigating these challenges - maintaining Land Rover’s momentum, successfully reinventing Jaguar, and bolstering its cybersecurity defenses.
