IDR 1 Million Tablet Market Heats Up: Snapdragon 680 Powers intense Competition
Jakarta, indonesia - November 13, 2025, 16:34:19 WIB – Teh Indonesian tablet market is experiencing a surge in affordable options, with several challengers vying for dominance in the IDR 1 million (approximately USD $63) price bracket. Fueled by the prevalence of the Snapdragon 680 processor, this competition is delivering consumers reliable devices for both work and entertainment at unprecedented price points.
This escalating “tablet war” represents a meaningful shift for Indonesian consumers, who previously faced limited choices within this budget. The availability of capable tablets under IDR 1 million democratizes access to digital tools, impacting students, remote workers, and casual users alike.As brands aggressively compete on features and design,consumers stand to benefit from increased value and innovation. The outcome of this battle will likely reshape the entry-level tablet landscape in Indonesia for the foreseeable future.
While processing power remains relatively consistent across these budget-friendly models, manufacturers are differentiating themselves through design, portability, and bundled features. The OPPO Pad Air, priced at IDR 2,999,000 (approximately USD $189), exemplifies this trend. Despite utilizing the Snapdragon 680, OPPO emphasizes the device’s exceptionally lightweight build – a mere 440 grams – and its premium aesthetic, targeting users who prioritize portability and style.
another contender in the market is the HONOR Pad, though specific pricing and features were not detailed.
Ultimately, the current landscape offers consumers a compelling array of choices. Obtaining a dependable tablet for daily tasks and leisure activities is now attainable without substantial financial strain, provided buyers carefully assess their individual needs and select the package that best aligns with their priorities.
