Small Businesses Gain Edge with New Hwandae Customization & sizing Tools
Seoul, South Korea – September 6, 2025 – A suite of innovative technologies showcased this week promises to empower small businesses with enhanced customer experiences and reduced operational costs. Episode 13 of the ”Fun+Practical” Hwandae Strategy series highlighted solutions ranging from 3D and augmented reality product customization to mobile body-scanning for accurate apparel sizing. These tools aim to address key challenges faced by smaller retailers competing in an increasingly personalized market.
The rising demand for bespoke products and the high cost of returns due to sizing issues are important pain points for small businesses.The featured technologies offer scalable solutions, allowing companies to offer customized goods without extensive upfront investment and to minimize fitting errors.Experts predict wider adoption of these tools will level the playing field, enabling smaller brands to compete more effectively with larger corporations offering similar services.
Zakeke, a 3D and AR customization platform, allows customers to modify product attributes like color, engraving, and materials directly on a retailer’s website. the platform boasts a fast Shopify integration – reportedly within 10 minutes – and automatically generates production-ready files upon order placement.
Another solution presented was 3DLOOK Mobile Tailor, a mobile submission that estimates over 80 body measurements from just two photos – a front and side view. The company claims this technology has demonstrated a 25% reduction in fitting errors in real-world boutique settings. Accurate sizing recommendations aim to decrease return rates and improve customer satisfaction.
