Tinopolis Appoints Hannah Wyatt as UK Content CEO
In a move that reshapes the UK media landscape, Hannah Wyatt takes the helm as CEO of UK unscripted content for Tinopolis. This strategic appointment promises fresh perspectives on program development and expansion of the group’s established content library.
New Leadership
Hannah Wyatt will now oversee production output from Mentorn Media and Firecracker Films, two of Tinopolis’s UK producers. Her responsibilities include driving the strategic vision, expanding the program library, and establishing a fresh content strategy spanning digital and audio, in addition to unscripted television. She will work with the US and UK teams to explore intellectual property and seek avenues for business growth.
Previously, Wyatt was at BBC Studios, where she served as MD of factual entertainment and events for seven years. She managed the creative, strategic, and commercial operations. During her tenure, her teams produced over 600 hours of programming each year across four locations.
“I can’t wait to bring my experience to the role where I hope to deliver a multifaceted content strategy, meeting the needs of today’s market.”
—Hannah Wyatt
The global demand for unscripted content is booming. According to a 2024 report by Ampere Analysis, the unscripted content market is projected to grow by 12% globally in the next two years (Ampere Analysis 2024).
Career Overview
Before her time at BBC Studios, Wyatt was the MD of Boundless productions for four years. During that time, she was responsible for output, including “The Apprentice” and “Grand Designs.” Wyatt will report to Tinopolis CEO, Jennifer Roberts.
Jennifer Roberts expressed her delight, stating that Wyatt possesses “a wealth of knowledge of the content and IP markets and excellent relationships here and in the US.” This appointment signals Tinopolis’s ambitions to leverage Wyatt’s comprehensive industry experience for further achievements.