Bad Bunny to Headline Super Bowl LX Halftime Show
Levi’s Stadium, Santa Clara, CA - Global music superstar Bad Bunny will headline the Super Bowl LX halftime show, the NFL announced today. The performance, slated for February 9, 2026, at Levi’s Stadium, marks a historic moment as the first solo Latin artist to take the Super Bowl stage.
The declaration arrives as Bad Bunny continues to redefine the landscape of popular music, achieving unprecedented success with his Spanish-language recordings and captivating live performances. His selection as headliner reflects the NFL’s ongoing effort to broaden its appeal and connect with diverse audiences, building on the momentum of recent halftime shows that have drawn record-breaking viewership.
Bad Bunny,born Benito Antonio Martínez Ocasio,has rapidly ascended to international fame over the past decade. He made history with his album Un Verano Sin Ti, becoming the first artist to have an all-Spanish album reach the top of the Billboard 200 chart and earning a Grammy nomination for Album of the Year. To date, he has received ten Grammy nominations and secured three wins, including a recent nod for his 2023 album, nadie sabe lo que va a pasar mañana, in the Best Música Urbana Album category at the 67th Annual Grammy Awards.
The Super Bowl LIX halftime show, headlined by Kendrick Lamar in 2025, set a new record for viewership, attracting 133.5 million viewers and surpassing michael Jackson’s 1993 record of 133.4 million. Lamar’s performance, which included appearances by Samuel L. Jackson,SZA,and Serena Williams,was widely praised for its energy and cultural impact.The NFL will look to Bad Bunny to deliver a similarly memorable experience for the Super Bowl LX audience.
