Amazon will launch its Spring Sales event on March 10, 2026, and continue through March 16, 2026, offering discounts across a wide range of product categories, according to a statement released by the company.
The sales event, dubbed “Ventes Flash de Printemps” in France, will feature “hundreds of thousands of offers” encompassing household essentials, sports equipment, toys, fashion, and electronics. Participating brands include Dyson, Fisher-Price, GHD, Krups, LEGO, Moulinex, Ninja, and Pampers, Amazon stated.
While the meteorological spring has begun, the event precedes the official start of the calendar spring. Amazon emphasized that access to the promotions does not require an Amazon Prime membership, though Prime members will continue to benefit from expedited and flexible delivery options.
Prior to the official launch, Amazon is already offering exclusive deals on its own devices, including Echo, Kindle, Fire TV, Ring, Blink, and eero. Discounts of up to 25% are available on select everyday products under the “By Amazon” label, with e-books starting at €2.49 for Kindle users. Amazon Music Unlimited is also offering a three-month free trial, and discounts are available on Amazon Haul.
The Spring Sales event will run from midnight on March 10th to 11:59 PM on March 16th. Amazon has indicated that offers will be available on products from brands like Ariel, Kenwood, Lavazza, Lenor, LG, Philips, and Tefal.