Apple Scales Back iPhone Air Production Amid Weak Demand
Cupertino, CA – Less than a month after its launch, Apple is already reducing production of the iPhone Air due too lower-than-expected sales, according to reports from analysis firms cited by frandroid. Despite the setback, Apple maintains its overall sales projections of 85 to 90 million units, buoyed by strong demand for other models in its lineup. Production lines previously dedicated to the iPhone Air will likely be repurposed for the upcoming iPhone 17 and 17 Pro.
The move comes as Apple navigates an uncertain economic landscape marked by the ongoing Sino-American economic war, a period where many manufacturers have revised sales forecasts downward.Though, Apple’s overall position remains stable, and the iPhone Air may serve a longer-term purpose as a testing ground for future technologies.
This admission of sluggish sales follows a similar announcement from samsung, which reportedly struggled with its Galaxy S25 Edge and has even canceled growth of a Galaxy S26 Edge due to disappointing numbers.The market appears hesitant towards ultra-thin smartphones and the compromises inherent in their design.
Apple views the iPhone Air as a potential “technical trial run” for its anticipated folding iPhone, slated for release next year. The company hopes a dual-Air design may prove more appealing to consumers than a single foldable device.