Ireland Launches Guide to Boost Trade & Investment with Morocco
enterprise Ireland, the Irish government’s export promotion agency, has released a extensive guide, “Doing Business in morocco,” aimed at supporting Irish companies looking to expand or establish operations within the Kingdom. The document serves as a practical resource, outlining key aspects of the Moroccan business landscape and highlighting emerging opportunities.
the guide positions Morocco as a ”strategic and growing market” for Irish businesses,citing its stable economy,developed infrastructure,and favorable geographic location - providing access to both european and African markets. It details crucial information regarding taxation, logistics, regulations, available public assistance programs, and essential cultural and business etiquette.
Recent trade figures demonstrate a strengthening economic relationship between the two nations. Bilateral trade increased by 15% in 2024, with Irish exports to Morocco reaching €183.3 million in goods and €440 million in services, a notable rise from €116.8 million and €238 million respectively in 2022. Concurrently,Moroccan exports to Ireland grew to €162.8 million in goods and €323 million in services. These figures solidify Morocco’s position as the 8th largest export market for Enterprise Ireland in the Middle East and north Africa (MENA) region, and the 5th largest in Africa.
The Moroccan Embassy in Ireland lauded the guide as a “precious resource” for companies considering investment, particularly as the two countries approach the 50th anniversary of diplomatic relations in 2025.The embassy emphasized the guide’s potential to foster further economic cooperation and identify new collaborative ventures.
Ireland’s Ambassador to Morocco, James McIntyre, highlighted the improved connectivity between the two countries, noting the existence of five direct air links. he also underscored the robust growth in commercial and investment partnerships, confirming Ireland’s standing as a significant source of Foreign Direct Investment (FDI) in Morocco – currently ranked as the 3rd largest investor.
The “Doing Business in Morocco” guide provides a timely and valuable resource for Irish businesses seeking to capitalize on the growing economic ties between Ireland and Morocco.
